The Weather Network wanted to showcase and celebrate their beautiful new facility, and the proud employees who made it possible, to advertisers and friends. WHIRL was asked to create a memorable event that would engage the 350 guests, and provide them with an experience that redefined the traditional ribbon cutting.


The building used numerous tactile finishes in its interior design giving us a solid basis for our visual elements. And like the weather itself, the range and variety of interactive entertainments kept the invitees in a state of surprise and anticipation – professional kite fliers, interactive weather trivia challenge, extreme weather reporting station, a guest created time capsule and many more.


The workforce was proud, the CEO was happy, the guests were wowed. It was fully integrated event that truly reflected the magic of the Weather Network and its shiny, new home.


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